Technical Development

At AgNexus Consulting™, we provide talent with experience and precision. Customized to our clients focus, we scope, plan and assist in executing key research to build credible product performance portfolios. Too often, market disruptive products loose traction and fall to the wayside due to poor planning and unclear research strategy. Our proven methods of technically supporting a product all the way to market virtually eliminates this risk. We excel at developing clear trial protocols that elucidate both technical detail and market fit that is key to successful product development.

Technical Development Includes:

  • Consulting on technical positioning of existing products
  • Efficacy testing: protocols, trial placement, data summary, presentation and recommendation
  • Technical copywriting
  • New product concepts
  • Mode of action
  • White papers
  • Abstract submission for scientific conferences
  • Meeting presentations
  • Science communication
  • Technical training
  • Field training to support product messaging
  • Product launch technical strategy
  • Optimizing product positioning and performance
  • Tradeshows
  • Technical concept to sales positioning
  • Product lifespan and next generation concepts

 

Next Steps:

Whether you’re ready to develop new technologies, refresh a product within your portfolio or simply review your products for additional opportunity, we start our client engagement with an intensive company interview. This two day process allows us to complete a key technical, differentiation and product positioning analysis. It is helpful to also have a clearly defined company mission, vision and goals.